Spring Break
Finance writer to offer advice in Mays lecture
By: Melissa Appel
Issue date: 10/7/08 Section: News
"The mission of the Mays Business School is 'to create knowledge and develop future ethical business leaders for a global society,'" said Lenae Huebner, assistant director of CNVE. "This mission, coupled with CNVE's mission of developing an entrepreneurial mindset, provides the perfect forum for helping tomorrow's leaders uncover their strengths and how best they can contribute to a global society."
The CNVE and Mays Business School recognize the need to spread Buckingham's message before students leave college for the real world.
"College is not a destination in itself. College is a four-year step on the road that will have a life-long impact," said CNVE Director Richard Scruggs. "Marcus's lessons about better understanding your strengths and weaknesses and aligning opportunities with those attributes could have a profound impact on each student."
Buckingham received inspiration for his books and message from his previous work for the Gallup Organization, a research company that specializes on human nature and behavior. His 16-year stay at Gallop provided him the experience with and exposure to the business world that he addresses daily.
"Gallup was a question-asking company and measured things that were hard to measure," Buckingham said. "I left in order to write books and design training and development programs that actually change the things we were measuring."
All attendees to Tuesday's talk will receive Buckingham's book "The Truth About You," which includes a "Re-Memo Pad" and a 20-minute film designed to help readers discover their personal strengths.
"The key is understanding what Marcus means by 'strength,'" Scruggs said. "A strength is not just something you are good at. It is something that gives you satisfaction, that engages you in your work, and that keeps you interested."
Tickets for the event are still on sale through the Memorial Student Center. Student tickets are $10 without the book kit or $25 with the book kit.
The CNVE and Mays Business School recognize the need to spread Buckingham's message before students leave college for the real world.
"College is not a destination in itself. College is a four-year step on the road that will have a life-long impact," said CNVE Director Richard Scruggs. "Marcus's lessons about better understanding your strengths and weaknesses and aligning opportunities with those attributes could have a profound impact on each student."
Buckingham received inspiration for his books and message from his previous work for the Gallup Organization, a research company that specializes on human nature and behavior. His 16-year stay at Gallop provided him the experience with and exposure to the business world that he addresses daily.
"Gallup was a question-asking company and measured things that were hard to measure," Buckingham said. "I left in order to write books and design training and development programs that actually change the things we were measuring."
All attendees to Tuesday's talk will receive Buckingham's book "The Truth About You," which includes a "Re-Memo Pad" and a 20-minute film designed to help readers discover their personal strengths.
"The key is understanding what Marcus means by 'strength,'" Scruggs said. "A strength is not just something you are good at. It is something that gives you satisfaction, that engages you in your work, and that keeps you interested."
Tickets for the event are still on sale through the Memorial Student Center. Student tickets are $10 without the book kit or $25 with the book kit.
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