T-shirt politics
Partisan Aggies take debate
By: Brooke Lein
University policy strictly prohibits the use of licensed merchandise in context with political themes or messages, but according to University trademark rules, A&M does not have control over all of the words and phrases associated with Aggie tradition.
"'BTHO' and 'Gig 'Em' are not registered trademarks of Texas A&M," said Jason Cook, vice president for marketing and communications. "However, the University is looking into any common law trademark issues that may be applicable."
Cook said the Office of Business Development reviews all of the artwork submitted and, in addition to political restrictions, official A&M trademarks are not allowed to be associated with alcohol, drugs, firearms or other items of questionable judgment or taste.
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